American airlines and United airlines on Facebook.


Airlines on Facebook

              United airlines and American airlines both are active on Facebook but as compared to united airlines, American airlines upload more posts. United airlines. United airlines upload their post average after 3 or 4 days but American airlines upload post average after 2 or3 days. Moreover, united airlines have 1,137,393 likes and 1,112,615 followers and American airlines has 2,379,200 likes and 2,318,166 followers.
United airlines are history makers, for example they post their favorite pictures from passenger photos. Here is the post:


This post shows that United airlines want to build better customer relationship.
Also, they share issues and solutions on their page like if there is an issue with their official site and when that issue is resolved. They provide additional flexibility in travel plans and offers to travel for special events.

American airlines post about their employees and their families. They promote employee appreciation, they believe to build better relationship with their employees. They promote love and care, also post about their experience whenever they get award. They post images related to different and famous events.

Keywords used:

United airlines used keywords:  #WomenUnited, #WomensHistoryMonth, #UnitedJourney, #TeamUnited, #TeamUSA.
American airlines used keywords in their posts are: #AATeam, #ValentinesDay, #Adulting, #SpiritAwards, #OceanDrive, #SOBEWFF.
 Successful posts
 After having look on Facebook pages of both airlines I come to know about their recent successful posts, here are the screen captures of those posts



This was successful post of united airlines because the post got 9.1k likes and 783 shares. This post was successful because they share new airline pictures in their united family which was787-9. In this post they uploaded pictures of their new airlines with their crew.



Successful post of American airlines was about celebrating piedmont airline throwback, which got 7.1k likes and 358 shares. In this post they posted images of their retired captain Bill, Captain Lori and Captain Tony from trip in 1986, that means they are memorizing old memories and respecting their employees.











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