Social Media Analysis of Airlines

Fan Pages and Influencers of Alaska and JetBlue Airlines Author – Ravreet Kaur Fan pages are the unofficial and unpaid pages started by the fans of a particular company in order to promote the products and services of the company. The link to one of the fan page of Alaska airlines on Instagram is -  https://www.instagram.com/explore/tags/alaskaairlines/  and link to one of the fan page of JetBlue airlines is -  https://www.instagram.com/explore/tags/jetblue/ The fan page of the Alaska Airlines post the photos of Alaska Aircrafts, the sky view, different destinations, crew members and the travellers of the Alaska airlines. The fan page of the JetBlue Airlines include the posts of their aircrafts, beautiful destinations, clouds, customer experience, etc. If we check the popularity trend on the hastagify.me for both the airlines then JetBlue Airlines has the popularity of 6.7 and the Alaska Airlines has the popularity of 34.6. These are the links for JetBlue ...

Alaska Airlines vs JetBlue Airlines Author – Ravreet Kaur Twitter has also become famous social media platform these days. My both airline companies – Alaska and JetBlue Airlines are also have active accounts on twitter. Alaska Airlines had joined the twitter in February 2008 whereas, JetBlue Airlines joined in May 2007. They post regularly on their twitter accounts. Alaska posts everyday whereas twitter post after 3 – 4 days. Alaska tweets about their upcoming events they are planning, the contests they are hosting for their customers, etc. They also tweet about the experience of their customers and the successes of their employees and what they are doing to give services to their customers, so that they can build best customer relationship. JetBlue Airlines tweet about the sales, discounts and offers they are giving to their customers on the air tickets to different places. They tweet about their services that they offer during their flights and many more things. The keywo...