Social Media Analysis of Airlines

Subtitle-Delta Airlines Author-Simarjit Simarjit “This is a student-concept for a Sheridan Pilon School of Business Digital Marketing Course”.  Both the airlines are performing well on social media According to me Delta Airlines is most successful and I would like to host a campaign for Delta Airlines.  If I was a part of delta airlines marketing department my idea is that I would like to hold a campaign for delta airlines .This campaign will be launched in the mid of the May and name of my campaign would be “Enjoy your summers at your favorite destination” .Travelers would be asked to share their experiences about previous vacations and ask people to share a caption along with their experiences.  I would mention a caption along with it so that they could get a hint  what type of caption to include “Ready for takeoff, all you have to do is just fly comfortably also love it as through this I am conveying my customers that they will have comfortable j...

Content Marketing Idea for JetBlue Airlines Author – Ravreet Kaur “This is a student-concept for a Sheridan Pilon School of Business Digital Marketing Course” . Both the airlines, Alaska airlines as well as JetBlue airlines are doing great job in their social media marketing. If I were a part of the digital marketing department of JetBlue Airlines I would like to give my idea launching a new campaign. My campaign’s name will be “ Have New Year Resolution with JetBlue ”. This campaign will be launched on 31 st December and will be for all the travellers travelling with the JetBlue Airlines on that day. Every traveller will be asked to write their New Year resolutions on a page and fold that. Lucky draw will be taken and 5 lucky travellers whose resolutions will be taken out. Out of these resolutions, the writer of the one resolution that will be the best will be chosen for a prize. The prize will be that the lucky winner will get 60% off on their next flight with JetBlue Airl...